Key Takeaways:

    • The global pet care market size is expected to reach USD 236.16 billion by 2030.
    • The increasing number of cat owners opting for premium wet food items drives the growth of the Middle East’s market.
    • The North American pet wearable market held the highest market share, nearly 38.0% in 2023.
    • Advancements in technologies, including sensors, cameras, and GPS, will further elevate the demand for pet tracker apps in the future.

Are you a pet parent or a pet lover considering bringing a furry friend home, but worry about not being able to monitor them 24/7? Well, you are not alone! Most modern pet owners face a similar problem when adopting pets. Modern problems need more solutions, in this case, Pet care apps!

Table of Contents

Studies show that the pet care and pet wearable market is booming at a rapid rate, and the Middle East is no exception. Pet owners in the UAE are constantly searching for the best pet monitoring apps, such as Tractive GPS. This gives rise to a lucrative opportunity for businesses wanting to capitalize on this growing demand. 

In this blog, we will discuss how to build a pet care app like Tractive GPS and dissect every crucial factor you need to know to develop similar apps like Tractive GPS. So, keep scrolling!

 

Pet Care Market Insights

 

Pet Care Market Insights

 

  • The global pet care market size is expected to reach USD 236.16 billion by 2030 at a CAGR of 5.1% from 2022 to 2030.
  • Based on type, the product segment is projected to register the fastest CAGR of 5.0% from 2022 to 2030.
  • The UAE pet care market reached USD 2.20 billion in 2025.
  • The Middle East market benefits from premiumization and niche offerings, with strong growth potential in 2025.
  • Dogs lead the market with a 48.09% share in 2025.
  • Cats are growing at a CAGR of 5.87% from 2025 to 2032.

 

What is the Tractive GPS App?

The Tractive GPS app is a pet tracking and safety application designed to monitor pet activity and their health. The Tractive app can be paired with a Tractive GPS tracker device (a small, lightweight collar attachment) and enables pet owners to track their pets in real-time through their smartphones. The app is compatible with both iOS & Android devices, as well as wearable devices like the Tractive GPS Tracker. The Tractive app has many features, including:

  • Real-Time Location Tracking 
  • Virtual Fences (Geofencing)
  • Location History & Heatmaps 
  • Activity & Fitness Monitoring
  • Worldwide Coverage 
  • Multi-Pet Support
  • Sharing Access

 

Application Like Tractive GPS - CTA

 

Why Should Businesses Invest in Pet Care App Development?

Businesses can benefit from investing in pet care applications. In the section below, we will discuss the reasons why businesses should build a pet care app like Tractive GPS. 

 

Why Should Businesses Invest in Pet Care App Development

 

  • Growing Industry:

Businesses should develop a pet care app like Tractive GPS to contribute to the growing market demand. The future of pet care apps appears bright, as the market is experiencing rapid growth, driven by high consumer spending on pet products and services, making it a strong business proposition for app development. 

 

  • Technological Advancements:

The decision to develop a pet care app like Tractive GPS, utilizing advanced technologies such as AI, is a profitable move for businesses. The integration of technologies like AI in pet care apps offers innovative solutions for health tracking, personalized care recommendations, and smart pet products. 

 

  • Increased Pet Ownership:

The rise in pet owners, especially those who view their pets as family members, fuels the demand for digital solutions to manage pet health and well-being. One of the reasons businesses may create a pet care app like Tractive GPS could be that it offers a solution for pet owners.

 

  • New Revenue Streams:

Tractive GPS app development is a lucrative investment for businesses. Apps provide diverse avenues for revenue, including in-app purchases, subscriptions, service fees, advertising, and e-commerce integrations for pet supplies. 

 

  • Enhanced Operational Efficiency:

One of the goals for businesses to build a pet care app like Tractive GPS is to enhance operational efficiency. Apps streamline operations for service providers through organized scheduling, improved data management, and performance monitoring, helping identify service flaws. 

 

  • Improved Customer Experience:

An app like Tractive GPS offers unparalleled convenience for pet owners, allowing them to easily book services, access health records, and find pet-friendly locations. It is one of the main reasons to develop a pet care app like Tractive GPS.

 

  • Stronger Brand Building and Loyalty:

The primary reason businesses make a pet care app like Tractive GPS is to establish a strong brand and foster loyalty. By providing a personalized and valuable digital experience, businesses can build stronger customer relationships, fostering loyalty and brand advocacy.

 

Top 10 Tractive App Alternatives to Explore in 2025

Tractive app is indeed one of the top pet care apps in Middle East, but there are many other apps that are equally amazing as this. Here’s the list of the top 10 similar apps like Tractive GPS.

 

Top 10 Tractive App Alternatives to Explore in 2025

 

App/Device

Launch Year

Ratings (Avg.)

Platform Availability

Fi Series 3 2023 4.6/5 iOS, Android
Whistle Go Explore 2.0 2022 4.5/5 iOS, Android
PitPat Dog GPS Tracker 2021 4.4/5 iOS, Android
Cube GPS Tracker 2020 4.2/5 iOS, Android
Apple AirTag 2021 4.7/5 iOS (limited Android)
Samsung Galaxy SmartTag2 2023 4.6/5 Android (Samsung only)
Tile Mate & Tile Pro 2019 4.3/5 iOS, Android
Life360 2008 4.6/5 iOS, Android
FollowMee GPS Tracker 2012 4.5/5 iOS, Android, Web
AngelSense 2014 4.4/5 iOS, Android

Easy Steps to Build a Pet Care App Like Tractive GPS

Finally, time to discuss the elephant in the room: how to make a pet care app like Tractive GPS? To build an app like Tractive GPS, follow the crucial steps outlined below. 

    

Easy Steps to Build a Pet Care App Like Tractive GPS

 

Step 1: Define the Purpose of Your App

The first step to develop a pet care app like Tractive GPS is to identify the primary goals. What do you want to achieve with the Tractive GPS app development? Are you solving issues with location tracking through GPS collars? Or do you want to help pet owners manage their pet’s health checkups and medical records? 

After deciding your primary goal, conduct market research through surveys and competitor analysis. See what your competitor is doing right, what they lack to provide. Having a clear purpose helps streamline features, monetization strategies, and the target audience. Additionally, select the top Tractive GPS app development company to build your app.

 

Step 2: Make a Feature List

The next step is finalizing the features. Hire a developer from a reputable company for pet care app development services. Your developers will select a list of all potential features for your app and rank them in order of importance. The list of features to add in a Tractive alternative includes:

  • GPS pet tracking with real-time maps
  • Virtual health and vaccination records
  • Activity & fitness monitoring with smart sensors
  • Push notifications for reminders and geofence alerts.
  • Social community for pet owners
  • Vet teleconsultation and emergency alerts

 

Step 3: Design and Prototype Your App

According to companies that provide Android app development services, a well-designed interface can increase the appeal and engagement of your Tractive app. You see, the app’s design is the first impression. To build a pet care app like Tractive GPS, your designer needs to create an appealing and intuitive UI/UX design. A well-designed UX/UI enables pet owners to easily navigate the app, providing a seamless and engaging experience.

It is best to keep the design simple and pet-friendly. Include paw icons, playful fonts, bright colors, and micro-animations to develop an emotional connection. Before starting development, show your prototype to target users and gather early feedback.

 

Step 4: Choose Tech Stack & Begin Development

According to experts who develop an app like Tractive GPS, this step is the core of the development process. Here’s where your developers assemble every element to make a perfect app. To create a pet care app like Tractive GPS, your developers have to select the right technology stack. Choose technologies for frontend, backend, database, and APIs. Different platform requires a different set of technologies, such as:

  • Android app development services: Utilize Kotlin or Java for optimal performance and seamless integration with wearables and IoT devices.
  • iOS app development services in UAE:  Swift or Objective-C ensures high-quality iOS experiences and compliance with Apple’s strict security policies.
  • Cross-platform development: Flutter or React Native provides cost-effective solutions with a single codebase, allowing for seamless integration across multiple platforms.

 

Step 5: Testing

To create a pet care app like Tractive GPS, it is essential to thoroughly test your app after completing development. Robust testing on different platforms and devices under heavy to normal load ensures reliability and better performance. Make sure your testing team focuses on areas like: 

  • Functional testing
  • Compatibility testing
  • Security testing
  • Real-world testing 

It is better to use beta testing with a limited group of pet owners before full launch to refine the app.

 

Step 6: Launch & Market Your App

According to a top mobile app development company, after the process to create a pet care app like Tractive GPS is completed and your app passes the testing stage, it is now ready to be launched in the market. Plan a strategic launch on both the Google Play Store and the Apple App Store. Marketing is just as important as development. So, use marketing strategies like: 

  • Use influencer campaigns with pet bloggers and Instagram accounts.
  • Run ads on Facebook, TikTok, and pet communities.
  • Offer a free trial with premium paid subscriptions for advanced features.

 

Step 7: Post-Launch Maintenance

Any top developer who make a pet care app like Tractive GPS knows the importance of app maintenance after launch. Maintenance is the key to increasing the user retention rate. Make sure your development providers offer post-launch services. It may include:

  • Bug fixes and updates.
  • Collect feedback and add new features.
  • Monitor app analytics to track user engagement and retention.
  • Provide 24/7 customer support to boost trust and loyalty.
  • Offer subscription models (monthly/yearly) with premium services.

 

App Like Tractive GPS - CTA

 

Features To Add in a Pet Care App Like Tractive GPS

If you want to build an app like Tractive GPS, adding the right set of features is crucial. Here are the crucial features you need to include in a pet care app like Tractive GPS:

 

  • Real-Time GPS Tracking

According to experts at Tractive GPS app development, the real-time GPS tracking feature is crucial to building similar apps like Tractive GPS. Real-time GPS trackers provide peace of mind to pet owners by sending alerts when the pet leaves safe zones, or makes an unexpected escape.  

 

  • Virtual Fences & Alerts

To create an app like Tractive GPS, add features such as virtual fences & alerts. With this feature, users can create customizable safe zones, like home or park boundaries. Instant alerts notify owners in cases where their pets are in danger or out of safe zones. 

 

  • Activity & Fitness Monitoring

Develop an app like Tractive GPS with fitness monitoring to track pets’ daily movements, calories burned, and activity levels. Fitness monitoring ensures that pets stay healthy, avoid obesity, and receive the right amount of exercise they need to maintain their health.

 

  • Health & Medical Records

It is crucial to create an app like Tractive GPS with features like a medical record. It provides a digital pet health diary where owners can store vaccination schedules, vet visits, prescriptions, and treatment histories. Having medical records ensures quick access during emergencies and helps maintain pets’ overall well-being.

 

  • Multi-Pet Tracking

If you want to make an app like Tractive GPS, consider adding a multi-pet tracking feature to it. The multi-tracking feature supports families owning multiple pets by allowing owners to track and manage various animals with a single account.

 

  • Location History Playback

Offer a timeline view that allows users to replay a pet’s movement history. This helps in analyzing walking routes, spotting unusual activity patterns, and ensuring pets follow their daily routines. If you want to make an app like Tractive GPS, adding this feature is crucial. 

 

  • Sharing Access With Family/Friends

Create an app like Tractive GPS with a social sharing feature. It allows owners to grant tracking access to family members, pet sitters, or dog walkers. Shared accounts enhance collaboration in keeping pets safe and ensure everyone is aware of their whereabouts in real-time.

 

    Success Story: Tractive App

Tractive, founded in 2012 in Austria by Michael Hurnaus and his co-founders, started with the vision of helping pet owners locate their dogs and cats through GPS technology.

Today, Tractive operates in more than 175 countries, has a subscriber base exceeding 400,000 active users, and has served over one million customers worldwide.

Key milestones include securing $35 million in growth funding in 2021 to accelerate U.S. expansion, growing to more than 220 employees from 39 nationalities, and earning awards such as the Austrian Futurezone Innovation of the Year.

Cost To Develop a Pet Care App Like Tractive GPS

The cost to build a pet care app like Tractive GPS can range between $8,000 and $25,000. The cost to develop an app with basic features and functionalities ranges from $8,000 to $15,000. However, the cost to develop a pet care app like Tractive GPS with advanced features and functionalities like AI and AR/VR is around $25,000 or higher. The maintenance cost is generally not included in the main cost; therefore, consider consulting with your development provider before committing to development.

 

Phase

Timeline

Cost (USD)

Planning & Research 1–2 weeks $800 – $1,800
UI/UX Design 2–3 weeks $1,500 – $3,500
Core Development 3–5 weeks $3,000 – $6,000
Backend & Integrations 3–4 weeks $2,000 – $5,000
Testing & QA 2–3 weeks $1,000 – $2,500
Launch & Deployment 1 week $700 – $1,200
Maintenance (monthly) Ongoing $500 – $2,000

What Factors Can Affect the Cost to Build an App Like Tractive GPS?

Now that we have learnt the cost to create a pet care app like Tractive GPS, let’s learn about the facts that can affect the cost to make an app like Tractive GPS. 

 

What Factors Can Affect the Cost to Build an App Like Tractive GPS

 

1. App Features & Complexity

The cost to build a pet care app like Tractive GPS varies depending on factors such as features and functionalities. The Tractive GPS app development cost with basic features is generally lower. However, the cost to develop a pet care app with advanced features will be higher, depending on the number of advanced features you choose to add. 

 

Feature Level

Estimated Cost

Timeline

Basic $3,000 – $5,000 3 – 4 weeks
Moderate $5,000 – $7,000 5 – 6 weeks
Advanced $7,000 – $9,000 7 – 9 weeks

2. Platform Choice (iOS, Android, or Both)

The cost to build a pet care app like Tractive GPS can be affected by the choice of platform. The cost to build an app like Tractive GPS for a single platform is cheaper. On the other hand, the cost to develop an app like Tractive GPS for cross platforms takes more time and effort, thus increasing the overall cost.

 

Platform

Estimated Cost

Timeline

Single Platform  $2,500 – $4,000 2 – 3 weeks
Cross-Platform $4,000 – $6,000 4 – 5 weeks
Native for Both $6,000 – $8,000 6 – 7 weeks

3. Design & User Experience (UI/UX)

The cost to build an app like Tractive GPS can vary depending on the level of UI/UX design and development. However, the cost to develop a pet care app like Tractive GPS, featuring a custom, pet-themed interface with animations and icons, will be more expensive. Here’s the table that showcases the cost to develop a pet care app like Tractive GPS according to design level. 

 

Level

Estimated Cost

Timeline

Basic UI $1,500 – $2,500 1 – 2 weeks
Standard UI/UX $2,500 – $3,500 2 – 3 weeks
Premium UI/UX $3,500 – $5,000 3 – 4 weeks

4. Development Team Expertise

Hiring a top mobile app development company in the USA or UAE can increase the cost to build an app like Tractive GPS way more than outsourcing to regions with lower hourly rates. If you want to develop a pet care app like Tractive GPS, consider choosing a skilled development team within your budget. The table below outlines the cost to develop an app like Tractive GPS, depending on the development team’s expertise. 

 

Team Type

Estimated Cost

Timeline

Freelancers / Small Team $2,000 – $3,500 3 – 4 weeks
Mid-Level Agency $3,500 – $5,500 4 – 6 weeks
Expert Agency $5,500 – $7,000 6 – 7 weeks

5. Testing & Quality Assurance

Testing and quality assistance can also increase the cost to develop a pet care app like Tractive GPS. Conducting multiple testing cycles across various devices, locations, and operating systems ensures reliability, but this approach also increases the overall cost to develop an app like Tractive GPS. Here’s the table that highlights the cost to create an app like Tractive GPS.

 

QA Level

Estimated Cost

Timeline

Basic QA $1,000 – $1,500 1 week
Standard QA $1,500 – $2,500 1 – 2 weeks
Advanced QA $2,500 – $3,500 2 – 3 weeks

6. Maintenance & Updates

Post-launch updates, bug fixes, and feature upgrades can also impact the cost to create an app like Tractive GPS. The cost to maintain an app is often 15–20% of the initial development per year. This is an ongoing cost that might not be included in the main development cost. The table below showcases the cost to create a pet care app like Tractive GPS according to maintenance services. Take a look:

 

Maintenance Level

Estimated Cost (per year)

Timeline (ongoing)

Basic $1,000 – $1,500 Continuous
Standard $1,500 – $2,500 Continuous
Premium $2,500 – $4,000 Continuous

Monetization Strategies Used For Pet Care Apps like Tractive GPS

Now that we know the factors that affect the cost to create a pet care app like Tractive GPS, let’s move on to the monetization strategies. Here are some of the top strategies businesses can use to generate money through Tractive GPS alternatives. 

 

Monetization Strategies Used For Pet Care Apps like Tractive GPS

 

  • Hardware Sales

Apps like Tractive GPS monetize by selling GPS trackers, smart collars, or wearables. Hardware is a one-time purchase but serves as the gateway to app services, ensuring users remain tied to the ecosystem.

 

  • Subscription Plans

Recurring monthly or yearly subscriptions unlock premium features like live GPS tracking, worldwide coverage, and wellness monitoring. Subscription tiers cater to varying budgets, creating a steady revenue stream while boosting user engagement and retention.

 

  • Freemium Model

Users can access limited features for free, such as their last known location, while premium features like real-time tracking and detailed health statistics require an upgrade. This approach attracts users easily and gradually converts them into paying customers.

 

  • In-App Purchases

Pet care apps like Tractive GPS often offer optional paid add-ons, such as multi-pet tracking, extended activity history, or premium map styles. These microtransactions enable personalization while increasing Tractive clone app revenue without requiring users to upgrade to higher subscription tiers.

 

  • Affiliate Partnerships & E-Commerce

Tractive GPS alternatives collaborate with pet food brands, insurance providers, or e-commerce platforms. By recommending products and services within the Tractive GPS pet care app, they earn affiliate commissions, turning pet owners’ everyday needs into an additional revenue stream.

 

How AI Enhances Pet Care App Development?

AI in pet care apps enhances development by offering smarter, more personalized experiences for pet owners. With the help of AI-powered health monitoring, Tractive clone apps can analyze activity, sleep, and behavioral patterns to identify the signs of illness or stress at an early stage. GPS tracking systems improve location accuracy, battery optimization, and geofencing reliability by using predictive algorithms. AI chatbots offer prompt guidance and support to users.

At the same time, recommendation engines suggest tailored diets, training programs, or care routines based on a pet’s breed, age, and lifestyle. With the help of predictive analytics, computer vision, and natural language processing, AI is turning petcare apps into proactive, intelligent companions that ensure pets’ well-being and provide peace of mind to pet owners.

 

 

Conclusion

The above-provided details and information outline how to build a pet care app similar to Tractive GPS. With the right blend of innovation, design, and technology, a pet care app can not only replicate Tractive’s success but also deliver unique value to pet owners in the Middle East and other regions. If you are a business looking for a top pet care app development company, then contact Dev Technosys, a leading provider of pet care apps. Stay tuned for more valuable information and updates.

FAQs

 

1. Which Platforms Should I Target For My Pet Care App?

Most apps launch on both iOS and Android to maximize user reach. In 2025, cross-platform frameworks such as Flutter and React Native offer cost-effective and scalable solutions for building apps with consistent performance.

 

2. How Do Pet Care Apps Like Tractive GPS Work?

Pet care apps connect wearable devices, like GPS trackers, with mobile apps. They use cellular and GPS networks to provide real-time location, activity monitoring, safe zone alerts, and historical tracking data for pets.

 

3. What Technologies Are Used To Develop A Pet Care App?

The tech-stack used in pet care app development includes: 

  • GPS and geofencing for location tracking
  • IoT-enabled smart collars and sensors
  • AI/ML for predictive health analysis
  • Cloud storage and databases for real-time sync
  • Flutter/React Native for cross-platform development

 

4. How Can I Ensure Data Security In A Pet Care App?

To ensure data security in a pet care app, implement strong encryption for location and health data, and comply with relevant regulations, such as GDPR and CCPA. Additionally, utilize secure APIs, multi-factor authentication, and regular security audits to safeguard sensitive pet and owner information from cyber threats.

 

5. How Can A Pet Care App Stand Out From Competitors?

To make your pet care app stand out in a competitive market, focus on unique features like AI health monitoring, offline GPS support, or integration with veterinary services. Providing superior UX, longer device battery life, and affordable subscription options also ensures differentiation.