In the last few years, there has been a steady increase in demand for streaming video apps. Businesses have jumped on the trend of people using streaming apps to entertain themselves.

Conviva, an online media research company, released a report that revealed video streaming services worldwide increased by 20% during the month of march. In the USA, there has been a 26% increase in people who are logging into video streaming services. If you are a business owner looking to maximize the potential of live-streaming apps, you have come to the right spot.

Today, a video streaming app like Aha attracts TV viewers all around the globe. What’s the secret to its popularity? You can choose from thousands of movies, web services, and other service packages to suit your taste. It is the right time to start building such an application. You can try to beat the Netflix fever by creating a similar application like Aha with new features.

This blog will give you an in-depth tutorial on how to create a video streaming app like Aha. We will explore the types of streaming applications, the features that you should include, and the technology you’ll require for video streaming app development. We will also discuss the costs of developing a live-streaming app.

What is Aha App?

Aha is primarily known as a video streaming app for Indian movies and TV shows. It is an over-the-top (OTT) platform that offers a wide range of content in Telugu, a language spoken in the Indian states of Andhra Pradesh and Telangana. It was owned by Arha Media and Broadcasting Private Limited. 

Aha app provides subscribers with access to a diverse collection of movies, web series, and exclusive content in various genres, including drama, comedy, romance, action, and more. It aims to cater specifically to the Telugu-speaking audience, offering a platform to watch popular Telugu films and shows

Market Statistics of Video Streaming App

• The revenue in the Video Streaming Market (SVoD), is expected to reach US$95.35bn by 2023.
• With a projected revenue growth rate of 9.48% (CAGR, 2023–2027), the market is expected to generate US$137.00 billion.
• Netflix was the top video streaming platform in July 2022 based on downloads around the world, with approximately 18.63 millions downloads. Disney+ was next, with 15,16 million downloads. Amazon Prime Video was ranked third with 12.45 million downloads.
• By 2023, the United States will produce the most revenue ($39.250.00m). 
• In 2023, the average revenue per customer (ARPU), in the Video Streaming market (SVoD), is expected to be US$73.55.
• By 2027, there are expected to be 1.64 billion users in the Video Streaming market (SVoD).
• In 2023, the user penetration rate is predicted to be 16.9% and will reach 20.6% in 2027.

Why Should Businesses Invest in a Video Streaming App Like Aha? 

Businesses should consider investing in on-demand app development like Aha for several compelling reasons. Firstly, the popularity of video streaming services has skyrocketed in recent years, with a significant shift in consumer behavior towards online video consumption. By investing in an aha ott app, businesses can tap into this growing market and reach a wider audience that prefers the convenience and flexibility of streaming content. 

In November 2021 the platform had 15 million subscribers. The platform is used by 34.07% of females and 65.93% of males. India accounted for around 82,53 % of total traffic. Aha Statistics indicate that 33.87 % of users are in the 18-24 age range. Aha. the video says that 70% of traffic was direct traffic. According to the Aha statistics India accounted for around 82,53 % of total traffic and a percentage of 3.24 % increase in traffic toward the website during the last month. aha. 

Secondly, an aha streaming app can provide businesses with a direct channel to showcase their products, services, or brand. Through original video content or partnerships with content creators, businesses can engage with their target audience in a more interactive and visually appealing manner. This can enhance brand awareness, and customer engagement, and ultimately drive sales.

Moreover, a streaming app like Aha allows businesses to gather valuable user data and insights. By analyzing user behavior, viewing patterns, and preferences, businesses can gain a deeper understanding of their target audience, enabling them to refine their marketing strategies, personalized recommendations, and deliver more targeted advertisements.

Top 5 Alternatives of Video Streaming App like Aha

Online video streaming apps are on the rise. Take a look at the Top OTT Platforms around the world before you start developing your own video streaming app like Aha.

1. Amazon Prime

On mobile devices, Amazon Prime is a well-liked app for streaming videos. Online, it has enormous popularity. Every video that is offered is accessible to users. Users have the option to pay a little fee to subscribe monthly or annually. The shopping website gives users access to Amazon Prime as well. Additionally, if you want to invest in developing an app like Amazon Prime for just the iOS platform, then you should consult iOS App Development solutions.

2. Netflix

Many different types of material are available on on-demand video streaming applications, such as movies, TV series, Netflix Original Films, and much more. Subscribers can watch all the shows they want without interruptions such as advertisements or promotional videos. The video platform will reportedly soon include an offline mode that enables users to access material even when they are not connected to the Internet. 

3. HBO Now

This is another on-demand provider, operated by the popular American television network HBO. Users using this app may access HBO’s original content. Users can watch movies online anytime just by subscribing to the app. 

4. HULU

Users may watch episodes that aired the day before for free on HULU. HULU is among the best live-streaming apps that are doing great in the market. Subscribers can keep up with the newest programs and remain in the lead. 

5. YouTube

One of the most widely used Video streaming mobile apps, it is present on almost all devices. It enables users to publish material online and establish channels. Anyone from anywhere in the globe is able to publish movies and get comments. In order to enable users to listen to audio files even while the app is not being used, YouTube just unveiled a new premium service. 

Features to Integrate in Video Streaming App Like Aha

How can you tell if an app for video streaming has the necessary features to compete in the crowded market of today? hire dedicated developers for affordable features. Take a look at the features that every great video streaming app like Aha should have.

1. Registration

The Registration feature is one of the most important features of your app. It’s like a digital handshake. The user enters their email and name to begin using your app. You get their contact details to later market more content and services.

A smooth registration process can be overlooked as a mere afterthought. But, just like face-to-face meetings, it is essential to building long-term relationships.

2. Video Library

It’s crucial to ensure that your video library can be synced across all of your devices once you have it set up. On any device, at any time, you ought to be able to view any movie or television program. Everything in your library will appear on all devices and apps to which you have a subscription.

When you add a title from an app or streaming service to your library, it should appear automatically without the need to download it.

The majority of video apps today will perform all of these functions without too much hassle. If yours does not, find one that can!

3. Easy streaming via social media accounts

It’s important to be able to log in using your Facebook or Twitter account. These social media giants have become popular due to their accessibility.

You should be able to easily see the videos that people have shared on their social media pages and also post your own video.

You should also be able to browse and access your own Video Library if your app like Aha has one. Don’t stop here!

4. Backup on multiple servers

If you back up your video files to multiple servers, then in the event that one of your drives fails, you will always have a backup of your videos and data.

If your laptop crashes, or is stolen, all your important media files will not be lost. Most online storage solutions, such as Dropbox and Google Drive, allow you to upload data from multiple devices.

5. Watch Lists

Nobody wants to waste time in an app by clicking on the title after the title. Watch Lists are a great feature to have in your video streaming platform. They let you manage and arrange your own library by classifying your movie collection into lists. 

Your users can then browse your content by subject or genre, or search for a phrase or keyword. They will be able to focus on the videos they are interested in instead of browsing everything you have.

6. Ratings

A video streaming app like Aha must have searchable ratings and reviews by title. Also, any creator of content should be able to respond to comments made by users.

The ratings and review systems are important in identifying what shows, genres or artists are popular with your audience. These data points can be used to make strategic decisions on what type of programming you want to acquire or fund.

7. Search and Discover

Search and Discover features should be available in apps so users can browse thousands of videos. Discover allows users to find new channels and videos, while Search helps you find relevant content. To ensure optimal usability, make sure that your app has these two features.

8. Downloads

If you want to give your visitors an excellent service, include a Downloads Section. Allow viewers to download your videos quickly in the most popular formats. They can then easily download clips to their devices, without overloading your server.

A number of formats should be available, and they should all load rapidly on all platforms. This will prevent your viewers from becoming frustrated and avoiding your website.

9. Cloud-Based DVR

Apple TV and Roku, which offer cloud-based DVR services, are already available. But if you have several devices at home, it can be difficult to keep track of your recordings.

If you are going to offer DVR functionality to users, ensure that it is easy to use so they won’t need to worry about synchronizing content between their devices. Include a search feature so that users can easily locate specific episodes and shows.

10. Multi-Language Support

There are many people in the world who speak different languages. Multi-language support is essential if you are looking to market your app like Aha. This will allow you to capture customers around the world.

If they want to enjoy your app’s content and use it in their native language, they should have the option to do so. It is a feature that all apps should include. 

11. Subscription

A great app must have a subscription feature. If you offer your app like Aha for free on other sites, people will not buy it. You’ll find that people will stick to what they are comfortable with unless you provide them with a compelling reason to move out of their comfort zone. A growing collection of videos can be just the thing.

Even if some people choose to pay for your service, there are likely to be others who will view your content as well — at no charge or with restrictions on the features that they can use.

12. Chat

Chat is one of the most essential features that any video streaming application should offer. Many people are used to this feature in other apps and will likely switch to another app if you don’t offer it. More and more apps now offer chat features, as Twitch’s chat-first strategy has proven to be so successful.

13. Offline viewing

There are many places in the world where high-speed data is not available. Your video streaming app like Aha won’t serve you well if it doesn’t allow offline viewing.

Tech Stack Required for The Development of a Video Streaming App 

For the purpose of creating a video streaming app like Aha, the following list of fundamental technologies will be useful.  

• Push Notifications: Twilio and Push.io
• Nexmo and Twilio: SMS, Voice, Phone Verification
• Payments – Braintree & PayPal & Stripe, EWallets
• GWT is a powerful programming language
• Datastax for Data Management
• Mandrill is the best tool for all email-related tasks
• Database – MongoDB, HBase, Cassandra, Postgres, MailChimp Integration
• Cloud Environment – AWS
• Real-time analytics – Hadoop Spark BigData Apache Flink Cisco IBM
• Streaming Media System – Wowza Streaming Engine and Nimble Streamer

Steps to Build Video Streaming App Like Aha

The development of a video streaming application is not an easy task. Before you begin the development process, it is important to plan and prepare. This section will show you how to build live-streaming apps like Aha. 

1. Choose Your Team for Video Streaming App Development

A team of in-house developers can help you develop and maintain an application over the years. This technique does require a budget, as you’ll need to rent a space, furnish it, and then start the tedious process of hiring people. If you are not technically savvy, you may need the help of a professional to guide you through the process. However, if you want to develop a cross-platform app, then you must hire a hybrid app development company.

Project outsourcing is an excellent alternative if you are on a budget. The cost flexibility of this method makes it appealing. The typical hourly wage for a developer in Central Europe is significantly cheaper than in the United States. You can also choose from several countries that are full of specialists and companies at all levels who are eager to help you.

2. Choose a CDN 

CDN is short for Content Delivery Network. It’s an important step to take if you plan on scaling your server or creating live-streaming software. Plan ahead, even if you do not think that you will need it. You’ll find it to be a good option. Although there is an extra charge, you will get uninterrupted delivery of the material.

3. Choose a Reliable Hosting Service

You must choose a hosting provider who will offer your clients smooth streaming. The hosting quality might not be very good. As your app becomes more popular, you may not notice the quality of the hosting. However, as the number of users increases, a video could be seen by hundreds of thousands of people.

4. Consider Storage for Live Streaming App Development

Your content should be stored in a safe location so that consumers can view videos without interruptions. Cloud services are our preferred choice for live streaming.  It is the best alternative to developing live-streaming applications. Cloud services are affordable, expandable and can save you money by reducing hardware purchases.

5. Beautiful UI/UX design

Keep in mind that aesthetics are important and users will judge your streaming service on the basis of their first impression. You should hire highly-qualified UI/UX developers or find an android app development company that offers turnkey services. You can look at the UI/UX of your competitors’ live-streaming apps.

6. Include Basic Features

Create an MVP (minimal feature version) to test features and make sure that your service is appealing to your users. Our next section will help you decide what features to include in your streaming app.

7. Testing is Crucial

There are many choices in the industry today, and customers will not overlook your mistakes. A consumer may abandon your service if something does not work properly. Quality assurance should therefore be easy for your live-streaming app.

Cost to Build a Video Streaming App Like Aha

It is important that you create detailed documentation on the features and integrations you would like to have in your video streaming app. The cost to develop an app similar to aha is dependent on the features and integrations you desire in your app.

Here are some features that a streaming app such as aha offers:

• Access Control – using OTP, Email ID, and Social Media
• Basic Features: Content Search, Newsfeed/Activity feed (Continue watching, My List, etc.), Settings, etc. ), Settings, etc.
• External Features: OTP reading, secure data travel, third-party APIs
• Payment Gateway Integrations
• App Interaction – Deep Linking, Social Sharing, etc.
• Advanced features – Data Sync, Geolocation, and Push Notifications
• Cloud Interaction
• Admin Panel for User Control, User Analytics, etc.

The development and integration of each feature come with a price. If you contact a mobile app company with the features of your app, they can provide a rough estimate. The cost to develop an Aha app, can range between $25000 and $50,000 (including two native apps for iOS and Android, plus server costs).  

Conclusion

A streaming app is not just a mobile application. You are competing in a market that is flooded with streaming apps. It is important to be precise in every step of the process when creating an app that looks like aha. This includes market analysis as well as development, testing and launch. Now that you understand the basics of creating streaming apps like aha, what are you waiting for? 

Explore the possibilities of app development for live streaming by consulting a custom mobile app development services provider. They’ll assist you in creating a live-streaming app that will allow you to reach out to potential customers and grow your business.